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Relola at Keiretsu’s Inaugural Investor Expo at NextRise 2019 in Seoul

Relola at Keiretsu’s Inaugural Investor Expo at NextRise 2019 in Seoul

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Article by Kim Jong-yoon originally published by Korea's SBS CNBC on July 26, 2019. 

Keiretsu, the world’s largest angel investor network held its two-day Investor Capital Expo on July 23-24.

The Keiretsu Forum formed its first Korean chapter in Seoul in 2017, holding its inaugural Investor Capital Expo this summer, inviting promising start-up companies and investors from around the world, organizing 1:1 investor meetings that kicked off with company presentations. 


Representing Relola was CEO Heather Sittig, whose team has developed software to collect geotagged multimedia content to meet the need of corporate organizations to capture content created by groups, such as their employees, sales teams, and customers.


Relola is a "Private Social Network Platform" that allows companies to capture, create, and publish photo, video and structured content — and distribute it via their own apps, websites or social networks. 


With more than 50,000 maps generated in 40 countries, Relola collaborates with partners around the world including Oracle and NEC and has filed seven patents.

Relola was selected last October by as a promising start-up company by U.S.’s CNBC 'UPSTART 100’ and launched its Japanese business at the annual TechCrunch event held in Tokyo last November. 

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Randy Williams (founder & CEO Keiretsu Forum) established a forum in San Francisco in the year 2000 to help angel investors make a clean and systematic investment. 


Randy Williams said the diverse and thoughtful advice offered by the community network of investor networks at the Keiretsu Forum, which is home to more than 3,000 people worldwide, is the key to successful investment. 


Randy Williams emphasized the merits of the Keiretsu Forum community, saying he has [seen massive returns  that would have been impossible] without the help of the Keiretsu Forum community. 


Adam Henderson (COO / Head of Global Keiretsu Forum) said that the angel reputation system was able to lower the failure rate by vetting company products, technologies and the economic environment.


However, no matter how good a company is, if marketing is not done properly, it is of no use. 


Adam Anderson highlighted the importance of communication by showing statistics that angel investors who communicate with companies more than twice a month earned more than 3.7 times the returns of those who don’t.


He also said that before the exit to collect the investment money, it is necessary to have an attitude that it is a donor, not an investor. 


NamHo Chung, president of the Seoul Chapter of Keiretsu, said that $2.5 million has been invested in 12 companies since the founding of the 47th chapter in Seoul in February 2017. 


NamHo Chung explained that the Keiretsu Forum network investing in early-stage technology companies in the life sciences and consumer goods sectors conducts deal screening, forums and due diligence to protect yields.


The Keiretsu Forum Seoul event included program partner Seoul Creation Economic and Innovation Center and sponsorship by the Korea International Trade Association, Shin & Kim, and Saint Mary's University in California. 


Full original story on SBS CNBC :

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